Tesla’s Best Feature—and No One Knows It

Elon just said your next Tesla might drive itself right to your house. No delivery driver. No app-hopping. Just… summon and wait. Wild, right?

That tweet? It wasn’t a joke. And the crazy part? It’s not some ten-years-out fantasy. It’s this year.

So why doesn’t anyone seem to care?

The Secret Revolution Hiding in Plain Sight

Let’s rewind. On this week’s livestream, we dove deep into what’s quietly becoming Tesla’s most powerful weapon: Full Self-Driving, version 13. If you’ve used it recently, you already know—this thing is finally the real deal.

And yet… a shockingly small number of people actually know how good it’s gotten.

Like, maybe a million. Total.

That’s nothing for a company with this kind of global footprint.

“It’s so good now I trust it more than I trust myself,” Matt said.And he meant it.

Think about that. Most people are still out here imagining self-driving means lane-keeping and a beep when you drift. Meanwhile, FSD V13 is dodging squirrels, reading the whole street scene, and calmly avoiding the dumb mistakes we still make.

We’re at that awkward phase where the tech is ahead of the awareness.

People don’t know. Even Tesla owners don’t know.

Imagine the TikToks...

Now picture this: You buy a Tesla on your phone. Couple hours later, it just shows up in your driveway. No driver. No key exchange. Just vibes.

That’s not just a marketing stunt waiting to go viral—that’s a full paradigm shift. And yet here we are, barely anyone talking about it.

Elon could do interviews inside a self-driving Tesla—Joe Rogan in the passenger seat, car doing its thing through downtown Austin. That’s what it’ll take to break into the mainstream.

The tech is there. The storytelling isn’t.

So Why Isn’t It Viral Yet?

A few reasons:

• The rollout is limited (especially in Austin, where the driverless demo is Tesla employee-only for now).

• The rebrand to “Tesla Self-Driving” is just starting to trickle into the visuals—nothing official.

• Most people are still stuck in 2022 mindset about what FSD is.

Bradford even joked about going out of his way just to do more self-driving. Not because he needed to. Because it’s that fun. That smooth. That good.

When the Tech Starts Making Fewer Mistakes Than You…

It gets weird. Uncomfortable, even. You’re like, “No way this thing’s safer than me.”Then you miss a turn signal. Or don’t see a car coming. Or nearly cut someone off.

And FSD? Still locked in. Still watching everything.

“It doesn’t make those mistakes anymore. And I still do.” – Matt

Let that sink in.

And this isn’t just about Tesla’s stock price (though… yeah, it matters). It’s about something bigger. Safer roads. Fewer drunk drivers. Less distracted chaos. A world where the default is smarter, calmer driving.

Think seat belts, but on steroids.

What Comes Next?

There’s a lot up in the air. Will Tesla actually launch a compact model this year? Will the RoboTaxi program roll out beyond internal demos? Does any of that even matter if the world is still sleeping on autonomy?

Honestly? Short-term stock noise is just that—noise.

But this moment we’re in, right now?It’s one of those rare times where something massive is already happening, and hardly anyone’s watching.

FSD V13 isn’t coming. It’s here.

And if you haven’t tried it? You’re missing the most important product Tesla’s ever built.